Increase Leads, Schedule More Jobs, and Set Your Flooring Company Apart from the Competition

It isn’t easy to grow your business. There are a lot of wasteful marketing platforms out there (such as Home Advisor and Yelp), making it difficult to determine what type of marketing strategy flooring companies should invest in. As somebody running a flooring company, you understand how stiff your competition is. Local competitors go head-to-head with you every day for the highest spot on Google. Making things worse are big-box stores like Home Depot and Lowe’s, who generally attract customers based on brand recognition alone.

Online marketing can help your flooring company rank better on the Internet. By being seen with a high ranking on Google and search engines like it, you’ll be able to generate an ongoing stream of leads in the area that you service.

Digital Marketing Strategies for Flooring Companies

How Flooring Contractors Can Get More Leads

How does our company go about helping flooring companies grow?

The marketing strategies that we use for flooring contractors include a bevy of digital marketing tactics. Each one of the methods we utilize increases brand authority, leads, traffic to your site, and scheduled jobs.

ONLINE COMPETITIVE ANALYSIS

You will find out how your site fares against three of your biggest competitors. You’ll also receive a personalized marketing insight report from our consultants. We will conduct an online competitive analysis before providing you with a list of actions you can take that will help you outrank the competition on search engines. By capitalizing on the information we provide you with, you’ll be able to increase leads while enhancing your performance and presence online.
ONLINE COMPETITIVE ANALYSIS

DESIGNING AND DEVELOPING A WEBSITE

Leads cannot be generated by your site if it doesn’t exist! Our web designers have built over 1000 websites for contractors! Each one of our professionals understands what is necessary to put together gorgeous, mobile-friendly flooring websites – ones that creates leads out of visitors. The site that we design for you will load at record speed and give customers a frictionless experience.

SEO (SEARCH ENGINE OPTIMIZATION)

Are you sick of being unable to see your company on Google’s first page? Is your competition outranking you on search engines for keywords pertaining to your specialty (for instance, “local flooring contractors,” or “hardwood flooring installation”)? SEO involves optimizing your site in order to make it rank as high as it can on search engines. Greater awareness of your website generates more visits to it. Our SEO analysts can push your company to Google’s top results by optimizing the way keywords are used in your digital content.

REPUTATION MANAGEMENT AND LOCAL SEO

Local SEO allows you to rank high on search engines in the towns and cities that you service. This is achieved by integrating local practices with traditional SEO. The work we do involves keeping contact information consistent on all your digital platforms, citation building, and submitting your company to online business directories, including “Google My Business.” In conjunction with online reputation management (which entails managing your digital presence and responding to online reviews), your website will turn up on local search results.
REPUTATION MANAGEMENT AND LOCAL SEO

PAY PER CLICK (PPC) MARKETING

A flagship of any type of marketing strategy for flooring contractors involves PPC ads. This can come in the form of Microsoft Ads, Bing Ads, Google AdWords, or Google Ads. Flooring companies can use PPC marketing to outrank the competition’s organic listings. This will capture the eyes of qualified searchers in need of flooring services you provide.

EMAIL MARKETING

Flooring contractors should harness the power of email marketing. It is a cost-effective, efficient, and simple approach to getting new eyes on your business. Your flooring company has probably accumulated a database of loyal homeowners and customers in the area you serve, all of which have shown interest in the services you provide. Keep your company on your target market’s minds. Teach them about new products while introducing them to design trends. Email promotions that can convert them from leads to customers.

SOCIAL NETWORK MARKETING

Social network platforms like Instagram and Facebook can be used for marketing purposes. Social network advertising happens to be an affordable alternative to conventional PPC ads. They can be customized to reach a certain market – perhaps homeowners who reside in the area you service. If commercial spaces are your forte, talk to us about advertising on LinkedIn!

AD TRACKING AND ANALYTICS

Our company’s analytics and ad tracking expertise will give you insight into how your marketing campaigns are performing. You will learn which of your campaigns are the most successful. You can determine which of your channels are generating leads. You’ll be able to make marketing choices that can grow your company and improve your ROI.
MONTHLY REPORTS

MONTHLY REPORTS

You run a business, leaving you little time to focus on your digital marketing campaign. We will provide you with a dedicated manager who will serve as a single contact point. They will help you navigate through the ins-and-outs of marketing your flooring company. You will have access to a whole staff of digital marketers that work tirelessly to enhance the sales and leads you get. Our staff will maximize your marketing expenses in order to grow your company and set your brand apart from the competition.

Lite

$0month
$0month
  • Free domain name registration
  • Upto 2 Email Accounts
  • Free hosting for 1 year
  • SSL Certificate (HTTPS)
  • Basic WordPress
  • Fully Responsive Design (Desktop, Mobile, Tablet)
  • Upto 1 Logo Mockups
  • Up to 7 Pages
  • Photo Gallery Page
  • Social Media Link Icons
  • Blog or news section
  • Upto 3 Graphic design (including stock images)
  • Up to 2 Social media integration
  • Google map integration
  • Basic Enquiry Form
  • Newsletter Integration
  • Basic Home page sliders
  • Basic SEO/Local SEO
  • Up to 20 keyphrases optimized
  • Meta tags (Title & description): Up to 10 Pages
  • Keyphrase research & selection
  • Optimization of robots.txt & GoogleBot crawls
  • Creation & registrations of sitemap.xml
  • Image XML sitemaps
  • Internal linking restructuring & optimization
  • Setup and install Tag Manager (Basic)
  • Google Analytics setup
  • Google Analytics traffic analysis (Basic)
  • Setup Google Search Console
  • Sitemap Submit in Google Webmaster
  • Robots.txt. optimization
  • Make SEO Friendly URL Structure
  • Upto 20 Local directory submission (Free Listing)
  • Upto 100 Social Bookmarking
  • Up to 30 Directory Submissions
  • Press Releases Disputations
    - write and distribute a professional press
    - Upto 100 news sites including Google news, Digital Journal. Full PDF Distribution Report
  • Basic Local search optimization
  • Image SEO - Optimizing images for search engines
  • Custom 404 error page setup and optimization
  • Header Tags Optimized (Ex. H1s)
  • Duplicate content analysis
  • Blog Posts (Up to 3 posts per Month)
  • Blog optimization
  • Loading time optimization
  • Google My Business optimization
  • Bing Webmaster
  • Classified Ads Submissions (Up to 5 live ads)
  • RSS Feed Submissions
  • Website Analysis
  • Ongoing monthly keyword reporting
  • Ongoing monthly ROI, traffic, & goal reporting (Basic Report)
  • Create Location pages
  • Basic Social media marketing management services
  • 1 SOCIAL NETWORK
  • Up to 3 Posts per Month
  • Up to 3 Custom Images per Month Included with Posts
  • Cover Photo & Profile Photo Design/Optimization
  • Email Marketing (Basic)
  • Email marketing strategy
  • Set up email service provider, templates, and branding
  • Set up autoresponders
  • Pay Per Click - PPC Management
  • Re-targeting / Remarketing Ads
  • Up to 1 Tracking Pixel
  • A/B Testing
Most Popular

Professional

$0month
$0month
  • Free domain name registration
  • Upto 3 Email Accounts
  • Free hosting for 1 year
  • SSL Certificate (HTTPS)
  • Standard WordPress
  • Fully Responsive Design (Desktop, Mobile, Tablet)
  • Upto 2 Logo Mockups
  • Up to 10 Pages
  • Photo/Video Gallery Page
  • Social Media Link Icons
  • Blog or news section
  • Upto 6 Graphic design (including stock images)
  • Up to 3 Social media integration
  • Google map integration
  • Standard Enquiry Form
  • Newsletter Integration
  • Standard Home page sliders
  • Standard SEO/Local SEO
  • Up to 50 keyphrases optimized
  • Meta tags (Title & description): Up to 20 Pages
  • Keyphrase research & selection
  • Optimization of robots.txt & GoogleBot crawls
  • Creation & registrations of sitemap.xml
  • Video and image XML sitemaps
  • Internal linking restructuring & optimization
  • Setup and install Tag Manager (Standard)
  • Google Analytics setup/ conversion tracking
  • Google Analytics traffic analysis (Standard)
  • Setup Google Search Console
  • Sitemap Submit in Google Webmaster
  • Robots.txt. optimization
  • Make SEO Friendly URL Structure
  • Upto 50 Local directory submission (Free Listing)
  • Upto 200 Social Bookmarking
  • Up to 100 Directory Submissions
  • Press Releases Disputations
    - write and distribute a professional press
    - Upto 200 news sites including Google news, Digital Journal. Full PDF Distribution Report
  • Standard Local search optimization
  • Image SEO - Optimizing images for search engines
  • Custom 404 error page setup and optimization
  • Header Tags Optimized (Ex. H1s)
  • Duplicate content analysis
  • Blog Posts (Up to 4 posts per Month)
  • Blog optimization
  • Loading time optimization
  • Google My Business optimization
  • Sitemap Submit in Bing Webmaster
  • Classified Ads Submissions (Up to 10 live ads)
  • RSS Feed Submissions
  • Website & Competitor Analysis
  • Ongoing monthly keyword reporting
  • Ongoing monthly ROI, traffic, & goal reporting (Standard Report)
  • Create Location pages
  • Standard Social media marketing management services
  • 3 SOCIAL NETWORK
  • Up to 4 Posts per Month
  • Up to 4 Custom Images per Month Included with Posts
  • Cover Photo & Profile Photo Design/Optimization
  • Email Marketing (Standard)
  • Email marketing strategy
  • Set up email service provider, templates, and branding
  • Set up autoresponders
  • Pay Per Click - PPC Management
  • Re-targeting / Remarketing Ads
  • Up to 2 Tracking Pixel
  • A/B Testing

Enterprise

$0month
$0month
  • Free domain name registration
  • Upto 5 Email Accounts
  • Free hosting for 1 year
  • SSL Certificate (HTTPS)
  • Premium WordPress
  • Fully Responsive Design (Desktop, Mobile, Tablet)
  • Upto 3 Logo Mockups
  • Up to 30 Pages
  • Photo/Video Gallery Page
  • Social Media Link Icons
  • Blog or news section
  • Upto 15 Graphic design (including stock images)
  • Up to 5 Social media integration
  • Google map integration
  • Premium Enquiry Form
  • Newsletter Integration
  • Premium Home page sliders
  • Premium SEO/Local SEO
  • Up to 300 keyphrases optimized
  • Meta tags (Title & description): Up to 50 Pages
  • Keyphrase research & selection
  • Optimization of robots.txt & GoogleBot crawls
  • Creation & registrations of sitemap.xml
  • Video and image XML sitemaps
  • Internal linking restructuring & optimization
  • Setup and install Tag Manager (Premium)
  • Google Analytics setup/ conversion tracking
  • Google Analytics traffic analysis (Premium)
  • Setup Google Search Console
  • Sitemap Submit in Google Webmaster
  • Robots.txt. optimization
  • Make SEO Friendly URL Structure
  • Upto 100 Local directory submission (Free Listing)
  • Upto 800 Social Bookmarking
  • Up to 350 Directory Submissions
  • Press Releases Disputations
    - write and distribute a professional press
    - Upto 400 news sites including Google news, Digital Journal. Full PDF Distribution Report
  • Premium Local search optimization
  • Image SEO - Optimizing images for search engines
  • Custom 404 error page setup and optimization
  • Header Tags Optimized (Ex. H1s)
  • Duplicate content analysis
  • Blog Posts (Up to 8 posts per Month)
  • Blog optimization
  • Loading time optimization
  • Google My Business optimization
  • Sitemap Submit in Bing Webmaster
  • Classified Ads Submissions (Up to 20 live ads)
  • RSS Feed Submissions
  • Website & Competitor Analysis
  • Ongoing monthly keyword reporting
  • Ongoing monthly ROI, traffic, & goal reporting (Premium)
  • Create Location pages
  • Premium Social media marketing management services
  • 5 SOCIAL NETWORK
  • Up to 8 Posts per Month
  • Up to 8 Custom Images per Month Included with Posts
  • Cover Photo & Profile Photo Design/Optimization
  • Email Marketing (Premium)
  • Email marketing strategy
  • Set up email service provider, templates, and branding
  • Set up autoresponders
  • Pay Per Click - PPC Management
  • Re-targeting / Remarketing Ads
  • Up to 3 Tracking Pixel
  • A/B Testing