22+년 이상의 경력
1500+전달된 프로젝트
4.9 ★고객 평가
24h평균응답시간
Shopping & PMax
Built for product sales
Built for product sales
ROAS-first
Revenue, not clicks
Revenue, not clicks
eCommerce PPC That Sells Products, Not Just Clicks
Generic PPC agencies treat eCommerce like any other vertical. That's why so many online stores burn budget on impressions, clicks, and visits that never become orders. eCommerce PPC is different — it's about products, feeds, ROAS, AOV, and lifetime value, not vanity metrics.
We run specialist eCommerce PPC across Google Shopping, Performance Max, Meta Ads, TikTok Ads, and Microsoft Bing. Every campaign is built around your specific product economics, with proper feed optimization, conversion tracking, and ROAS-focused bidding. The result is paid traffic that consistently turns into profitable orders.
What eCommerce PPC covers
- Google Shopping and Performance Max campaigns
- Meta Ads (Facebook & Instagram) catalog campaigns
- TikTok Ads for short-form video product discovery
- Dynamic retargeting and cart abandonment recovery
- Product feed optimization for Merchant Center and Meta catalogs
- 와 쌍을 이룬다 전자 상거래 SEO 전자상거래 최적화
Why Specialist eCommerce PPC Outperforms Generic PPC
eCommerce stores have unique economics: AOV, repeat purchase rate, return rate, customer lifetime value. Generic PPC ignores all of those. Specialist eCommerce PPC builds around them.
76%
of shoppers research products online before buying anywhere
$ 2- $ 5
average return per $1 spent on well-managed Google Shopping
70%
of paid retail clicks come from Google Shopping ads, not text search
10-30%
of abandoned carts recoverable through retargeting and dynamic ads
eCommerce PPC Platforms We Run
Different platforms serve different stages of the buyer journey. We build the right mix based on your products, margins, and goals.
구글 쇼핑
HIGH INTENTProduct-image-led ads at the top of Google search. The highest-converting paid channel for most stores.
최대 성능
AI-DRIVENGoogle's machine-learning campaign covering Shopping, Search, Display, YouTube, Gmail, and Maps in one.
메타 광고
DTC POWERHOUSEFacebook and Instagram catalog ads, dynamic retargeting, and lookalike prospecting for DTC and lifestyle brands.
TikTok 광고
발견Short-form video catalog ads and Spark Ads that drive product discovery, especially for lifestyle and Gen Z brands.
Microsoft Bing
LOW CPCLower CPCs and a more affluent audience. Often the most overlooked profitable channel for eCommerce stores.
Pinterest 광고
VISUAL INTENTVisual product discovery for home, fashion, food, wedding, and lifestyle categories with long-tail conversions.
유튜브 쇼핑
비디오Shoppable YouTube ads and video product feeds for brands ready to invest in video creative production.
아마존 광고
MARKETPLACESponsored Products, Brands, and Display for stores selling on Amazon alongside their own website.
Feed optimized
Better than bid changes
Better than bid changes
카트 복구
동적 리타겟팅
동적 리타겟팅
Product Feed Optimization — The Hidden Lever Most Agencies Skip
Most eCommerce PPC agencies obsess over bids and targeting while ignoring the single biggest performance lever: the product feed itself. A poorly structured Google Merchant Center feed will underperform regardless of how clever the bidding strategy is. A well-optimized feed lifts the floor of every campaign you run.
We optimize product feeds across Google Merchant Center, Meta Catalog, TikTok Catalog, and Microsoft Merchant Center — titles, descriptions, GTINs, custom labels, product categories, and attributes — so your products show up for more searches and get more clicks at lower CPCs.
What product feed optimization includes
- Title and description optimization for search relevance
- GTIN, MPN, and brand data validation
- Custom labels for bidding strategies and segmentation
- Google product category mapping for accurate matching
- Image quality and compliance checks
- Multi-platform sync (Google, Meta, TikTok, Microsoft)
- Connect feed data to 자동 양식 CRM 또는 CRM
eCommerce Campaign Types We Run
Different campaign types serve different stages of the customer journey. The right mix depends on your products, AOV, margin, and growth stage.
높은 의도
Google 검색
Branded and category-keyword campaigns capturing buyers actively searching for products like yours.
제품 주도
구글 쇼핑
Product-image ads at the top of Google search results. The highest-converting paid channel for eCommerce.
AI 기반
최대 성능
Google's machine-learning campaign covering Shopping, Search, Display, YouTube, Gmail, and Discover.
발견
메타 프로스펙팅
Lookalike and interest-based audience prospecting on Facebook and Instagram to find new customers profitably.
회복
동적 리타겟팅
Show abandoners the exact products they viewed across Google Display, Meta, TikTok, and YouTube.
반복
Customer Reactivation
Win back lapsed customers with targeted campaigns based on past purchase data and customer match lists.
경향
TikTok 스파크 광고
Promote organic-style creator content with paid amplification — the highest-performing TikTok format for eCommerce.
실행
신제품 출시
Coordinated multi-platform launches that maximize visibility and momentum for new product drops.
What Profitable eCommerce PPC Delivers
eCommerce PPC done well doesn't just drive sales — it provides the immediate revenue and data engine that powers every other marketing channel.
Immediate Sales
Unlike SEO, PPC delivers product sales from day one. Within hours of launch, you're generating measurable revenue.
Predictable ROAS
Once campaigns are dialed in, you can predict revenue from ad spend. Scale becomes a math problem, not a guessing game.
Real Keyword Intelligence
PPC data shows exactly which keywords drive purchases vs just clicks — gold for SEO content strategy.
Cart Recovery at Scale
Dynamic retargeting recovers 10 to 20 percent of abandoned carts — pure additional revenue from existing traffic.
Fast Market Validation
Test new products, categories, or geographies with small budgets before committing to full launches.
관객 빌딩
PPC builds your retargeting and customer match audiences — assets that lower future acquisition costs across every channel.
eCommerce PPC Services We Offer
End-to-end eCommerce paid advertising covering strategy, feeds, campaigns, creatives, and ongoing optimization.
Google Shopping Management
Standard Shopping and Performance Max campaigns with feed optimization, smart bidding, and product segmentation for maximum ROAS.
Meta Ads for eCommerce
Facebook and Instagram catalog ads, dynamic retargeting, lookalike prospecting, and full-funnel campaigns with creative production.
틱톡 광고 관리
Short-form video catalog ads, Spark Ads, and creator-driven campaigns for stores ready to invest in TikTok-native creative.
제품 피드 최적화
Merchant Center, Meta Catalog, TikTok Catalog, and Microsoft Merchant Center feed work — the highest-leverage activity in eCommerce PPC.
장바구니 복구 캠페인
Dynamic retargeting across Google, Meta, and TikTok plus integration with abandoned cart 이메일 흐름.
전환 추적 설정
GA4, Tag Manager, server-side tracking, Meta CAPI, TikTok Events API, enhanced conversions, and offline conversion uploads.
광고 크리에이티브 제작
Static graphics, short-form videos, and ad copy variations engineered for each platform's algorithms and audiences.
eCommerce PPC Audits
Detailed audits of underperforming Shopping, Meta, and TikTok accounts with concrete fixes and turnaround execution.
끊임없이 변화하는 오늘날의 디지털 시장에서 사업을 확장하려는 소규모 사업주로서 살아가는 것은 정말 짜증나는 일입니다. 스스로를 "전문가"라고 부르는 사람들에게 엄청난 시간과 돈을 투자했지만, 결과는 거의 없었고, 실질적인 지원은 더더욱 받지 못해 실망만 안겨왔습니다. 하지만 알리를 만나기 전까지는 그랬습니다. 그는 진짜 전문가였습니다. 자신이 하는 일과 자신이 하는 일을 모두 알고 있었고, 무엇보다 중요한 것은 진실하고 믿음직하며 정직한 사람이었습니다. 그는 여러분을 도울 것입니다. 처음 함께 일하기 시작했을 때 제 유튜브 팔로워는 약 13명 정도였습니다. 6개월 만에 9,000명이 넘었습니다. 이는 그가 제 사업을 확장하는 데 도움을 준 수많은 방법 중 하나에 불과합니다. 여러분과 함께 협력하고, 디지털 마케팅 환경을 안내하고, 실질적인 결과를 만들어낼 파트너를 찾고 있다면, 더 이상 찾지 마세요. 10/10
알리의 마케팅을 강력히 추천합니다! 알리와 그의 팀은 첫 이메일부터 놀라웠습니다. ⭐️ 저는 주로 알리와 소통했는데, 그는 인내심이 많고 지식이 풍부하며 매우 세심하다고 말할 수 있습니다. 그에게서 많은 것을 배웠고 그는 제 사업을 새로운 차원으로 끌어올리는 데 도움을 주었습니다. 알리의 마케팅을 통해, 합의된 기간 내에 매우 합리적인 가격으로 작업이 완료될 것이라고 확신할 수 있습니다. 저는 앞으로도 그와 협력하고 싶고 브랜드를 키우고자 하는 사람이라면 누구에게나 알리에게 연락하는 것을 추천합니다! 😊
페이스 북 리뷰
저는 2018년에 Ali와 함께 일하기 시작했습니다. SEO부터 웹사이트 구축, 서버 유지 관리까지 모든 것을 처리할 수 있는 사람이 필요했습니다. 저는 그의 작업 품질과 그 이상을 하려는 그의 의지에 매우 만족했습니다. 저는 그에게 마감일이 매우 촉박한 작업을 맡겼고 그는 한 번도 놓치지 않았습니다. Ali의 작업 윤리는 정말 놀랍습니다. 저는 Ali를 신뢰하고 크고 작은 프로젝트에 그를 적극 추천합니다. 당신이 실망할 것이라고 믿지 않으며, 그가 당신이 실망한다고 생각한다면 그는 당신이 100% 만족할 때까지 일을 멈추지 않을 것입니다.
"저는 2016년에 알리와 함께 일하기 시작했고 그의 영향력은 엄청났습니다. 그는 다른 지역 경쟁자들이 매우 짧은 시간 안에 해내지 못했던 것을 해냈습니다. 알리는 업계 전문가이며 귀사를 다음 단계로 끌어올릴 것입니다. 알리와 함께 일할 수 있는 시간이 더 많아지기를 기대합니다. 여러분이 해주신 모든 것에 감사드립니다!"
Ali는 제 웹사이트를 그저 괜찮은 수준에서 SUPER 수준으로 바꿔주는 데 큰 도움을 줬습니다!!! 그는 매우 전문적이고 자신의 기술에 대해 매우 잘 알고 있습니다. Ali가 훌륭한 답변, 솔루션 또는 수정을 하지 않은 질문이나 우려 사항은 하나도 없었습니다. 전문적이고 시기적절하게 웹사이트를 만들고 싶은 사람이라면 누구에게나 그를 강력히 추천합니다!*
“알리는 진정한 친구입니다. 함께 일하기에 놀라운 사람입니다. 이것은 그가 저를 위해 일한 두 번째 주문이고, 소통이 정말 놀랍습니다. 일을 수행하는 그의 능력은 훌륭합니다. 웹 디자인, 워드프레스, SEO 및 광고의 모든 측면에 대해 매우 잘 알고 있습니다. 의심할 여지 없이 앞으로의 모든 작업에 알리를 사용할 것입니다.”
"저는 제가 직접 할 시간이 없었던 여러 프로젝트에서 Ali의 서비스를 이용했고, 그가 만들어낸 것에 매우 만족했습니다. 그는 빠르게 일하고, 세부 사항에 주의를 기울이고(매우 중요합니다!), 고객 중심적입니다. 요청된 변경 사항은 빠르고 정확하게 처리됩니다. 저는 그를 강력히 추천합니다."
How We Run eCommerce PPC
A structured process built around feeds, tracking, and ROAS — not just bid management.
1
감사 및 전략
Audit existing accounts, feeds, and tracking. Define ROAS targets based on your specific store economics and margins.
2
Feed & Tracking
Optimize product feeds and set up bulletproof conversion tracking. Foundation matters more than bid tweaks.
3
실행 및 최적화
Campaigns go live with daily monitoring, weekly bid and creative testing, and ongoing product-level optimization.
4
보고서 및 척도
Monthly reviews tied to revenue, ROAS, and AOV — with clear plans for scaling winners and killing losers.
Pair eCommerce PPC With These Services
eCommerce PPC compounds when paired with the right complementary services across SEO, optimization, email, and design.
Frequently Asked Questions About eCommerce PPC
Common questions about eCommerce PPC services. Need more detail? Request a free quote and ask anything.
What is eCommerce PPC?
eCommerce PPC (pay-per-click) is paid advertising specifically built for online stores. Unlike general PPC, eCommerce PPC focuses on product-image-led campaigns (Google Shopping, Performance Max, Meta catalog ads), product feed optimization, ROAS-based bidding, retargeting cart abandoners, and connecting ad spend directly to product-level revenue. The goal is profitable customer acquisition tied to specific products and order values.
How much does eCommerce PPC management cost?
eCommerce PPC pricing depends on ad spend, number of platforms, store size, and feed complexity. Most agencies charge a flat retainer for smaller accounts or a percentage of ad spend (typically 10 to 20 percent) for larger ones. Minimum effective ad budgets start around $1,500 to $2,000 per month for Google Shopping. 무료 견적 요청 맞춤형 견적을 위해 매장 정보를 보내주세요.
What is a good ROAS for eCommerce stores?
Good ROAS (return on ad spend) varies dramatically by industry, margin, and customer lifetime value. Most eCommerce stores target 3x to 5x ROAS as profitable. High-margin DTC brands can profit at 2x. Subscription and LTV-driven businesses can profit below 2x because of repeat purchases. We benchmark against your specific store economics — including margin, AOV, and LTV — not generic industry averages.
What's the difference between Google Shopping and Performance Max?
Google Shopping campaigns are the traditional product-listing ads you see at the top of Google search results. Performance Max (PMax) is Google's AI-driven campaign type that runs Shopping plus Search, Display, YouTube, Gmail, and Maps — all from a single campaign using machine learning. Most eCommerce stores benefit from running both: Shopping for granular control over specific products, PMax for broader reach and AI-driven optimization.
Do you optimize product feeds?
Yes. Product feed optimization is one of the highest-leverage activities in eCommerce PPC. We optimize titles, descriptions, GTINs, custom labels, attributes, and category mappings in Google Merchant Center and equivalent Meta and TikTok catalogs. A well-optimized feed often improves Shopping campaign performance more than bid adjustments do.
어떤 전자상거래 플랫폼을 사용하시나요?
We run eCommerce PPC for stores on Shopify, WooCommerce, Magento (Adobe Commerce), BigCommerce, Wix Stores, Squarespace Commerce, OpenCart, PrestaShop, and custom-built stores. Each platform has unique PPC integration challenges and opportunities — feed plugin selection, tracking setup, and dynamic remarketing all differ — that we know intimately.
Do you handle Meta Ads and TikTok for online stores?
Yes. Meta Ads (Facebook and Instagram) and TikTok Ads are increasingly important for eCommerce, especially for DTC brands and lifestyle products. We run product catalog ads, dynamic retargeting, lookalike audience prospecting, and short-form video ad creatives across both platforms. We also handle the creative production needed to perform on these platforms.
How do you handle cart abandonment with PPC?
We set up dynamic retargeting campaigns across Google Display, Meta, and TikTok to show abandoners the exact products they viewed. Combined with abandoned cart 이메일 흐름, this typically recovers 10 to 20 percent of otherwise-lost sales. Cart recovery PPC is one of the highest-ROAS campaign types in eCommerce.
Will you set up conversion tracking properly?
Yes. Proper tracking is the foundation of profitable eCommerce PPC. We set up GA4, Google Tag Manager, server-side tracking, Meta Pixel and Conversions API, TikTok Pixel and Events API, enhanced conversions, offline conversion uploads, and platform-native tracking. Without solid tracking, all PPC reporting is unreliable, so this is where every engagement starts.
How long until eCommerce PPC delivers results?
Initial sales typically appear within days of launching campaigns. Meaningful optimization data takes 4 to 6 weeks. Compounding improvements from feed optimization, creative testing, and bid refinement usually deliver 30 to 50 percent better performance after 2 to 3 months of consistent management. Performance Max specifically takes 4 to 6 weeks to fully calibrate its AI bidding.
Let's Build eCommerce PPC That Actually Profits
From Shopping to Performance Max to Meta and TikTok, we run every channel for online stores. Get a free, no-obligation quote and start turning ad spend into predictable revenue.
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