What Is Data Analysis?
Data analysis is a process that involves collecting, organizing, and then cleaning data to gain better insights for strategic business decision-making.
The primary goal for data analysis is to gain...
18
Mar
Digital Marketing
14
Mar
What Is Branding?
A brand is any name, design, or other written or visual attribute that can clearly distinguish a company, product, or service from other products or services on the market.
Your Brand Will Set Expect...
10
Mar
What is Market Research
Market Research
To grow your business and increase profits, you need a strategic approach. Rather than measuring opportunities based on business instincts or personal preferences, it is essential to ...
06
Mar
Lead generation in digital marketing
How to Generate Sales Leads
You may be wondering if your business needs a formal lead generation process. Or can you use some marketing elements such as websites, social accounts, and advertisements ...
03
Mar
What is Lead Generation?
You probably have heard that saying over and over, "Build it, and they will come." However, it would be best if you did not assume that it is right to run your business. You are not able to sit back a...
21
Feb
What is Customer Retention?
Your Business and Customer Retention
It does not matter if you have been in business for years or have just started your business; attracting customers is not free. Based on what you are offering and...
16
Feb
What Is a Sales Funnel?
Sales funnels are a type of marketing term for the steps that potential customers go through when purchasing. There are multiple steps for the sales funnel, and these get referred to as the bottom, mi...
27
Jan
What is Average Order Value?
The Average Order Value or AOV is a metric for eCommerce businesses that measure the average total for each order that gets placed with a business over a specific time period. The AOV happens to be on...
21
Jan
Ten Web Design Techniques for Small Business Websites
Small business website
You already have your own business idea at home, hire a designer for your website, and publish it to the world. Congratulations! But how to make a small business stand out in t...
07
Jan
Most Profitable Products to Sell Online
If you recently started building a presence in eCommerce, you want to ensure that you have the right niche. That means that you can identify your targeted audience and figure out which products they w...
